
Our interpretation team switched to overdrive to create a wintery environment for the launch of the new Fiat Bravo. Structural elements were hand carved and painted to resemble snow, rock, ice or turf while Perspex was used to create an ice sculpture and a reception desk was clad to resemble ice formations. Along with building a circular stage with revolve for the reveal, we constructed freestanding plinths and produced a number of unusual graphics.
Press and Dealer Launch
Tebays
See also: Scenic Solutions, Experiential and Technology